Squid Sport Was Watched By 142 Million Households, Stunning Netflix Execs

Squid Game Was Watched By 142 Million Households, Shocking Netflix Execs


Squid Sport was watched by 142 million households globally, in response to Netflix’s third-quarter earnings report. Launched on the platform on September 17, the nine-episode South Korean collection from author/director Hwang Dong-hyuk focuses on a bunch of contestants who compete in a number of simplistic but lethal kids’s “video games.” A money prize payout of roughly $38.6 million is promised to the final particular person standing. Dong-hyuk had struggled to get the present made since 2008, with the idea being rejected throughout the board till Netflix picked it up in 2019.

Squid Sport stars Lee Jung-jae, Park Hae-soo, Wi Ha-joon, Jung Ho-yeon, O Yeong-su, Heo Sung-tae, Anupam Tripathi and Kim Joo-ryoung. The collection has shortly change into the speak of the city, sparking the whole lot from memes, to comedy skits, TikToks, and past. Though Squid Sport season 2 has but to be ordered, given the recognition and widespread curiosity within the collection, it is solely a matter of time earlier than the streaming service picks it up. Nevertheless, creator Dong-hyuk has stated he hasn’t determined if he’ll do a season 2 or not, because the success of Squid Sport has even caught him abruptly.

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Throughout their third-quarter earnings report (through Deadline), Netflix revealed that Squid Sport has been watched by a “mind-boggling” 142 million subscriber households globally in its first 4 weeks of launch. Netflix stories that the collection has ranked no 1 in 94 international locations, together with the U.S. The present has continued to be a “water cooler” occasion collection, which has captured the eye of the lots and change into a world cultural phenomenon, with Squid Sport merchandise and costumes shortly flooding {the marketplace} to capitalize on the recognition of the present. Squid Sport has change into a serious matter of debate, with avid fan theories and extra circulating by social media.

Within the report, it is famous that, 111 million viewers have watched a minimum of two minutes of the collection thus far, which tops the most-recent smash hit collection, Bridgerton. The interval drama present, launched in Decemeber 2020, was reported to have been seen by 82 million households in it is first 28 days on the streamer. In keeping with Bloomberg, Squid Sport noticed 87 million viewers truly end the complete present. The price range for Squid Sport was reported as $21.four million, however the streamer expects to make $891 million in “impression worth,” which is the perceived quantity of latest subscribers that the present will persuade to affix Netflix after watching the present.

Netflix continues to show its price when it comes to common exhibits that have a tendency to come back out of nowhere and change into cultural powerhouses. From Stranger Issues to Bridgerton, Tiger KingThe Witcher and now Squid Sport, the streamer has carved a path to new and authentic content material that is unmatched by every other service. Whereas different streamers like Amazon Prime and Disney+ are shut behind, Netflix continues to make its mark, particularly with worldwide content material that is coming from exterior of conventional Hollywood studios. If something, Netflix has confirmed that taking dangers on most of these exhibits can repay in dividends and go away a long-lasting impression that retains individuals coming again (and staying subscribed).

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Supply: Deadline